Turn Insights into Action

Level 3 – Translating Football Analysis into Practice

It is a time in our area to not just ‘KNOW’ but to ‘KNOW HOW’ and start to translate scientific work more readily into the applied setting. This course examines how match data tagged with context can be used to develop training drills and testing modes, using case studies from various elite clubs. Other relevant translational areas this course covers include video telestration and the analytics defining various styles of play.

Price: £169


Aims of this course are to:

  • Critically evaluate how a coaches game model, formation and style of play influences physical, technical and tactical performance and how this can be translated into practice.
  • Understand the integrated nature of football match performance and how cultivating contextualised data can aid the translation of information into training and testing modes.
  • Develop an appreciation of visualisation techniques in football and how they can be used day to day in the industry.




  • >7 hours of content.
  • 12-month-access to the course.
  • Certificate of Completion.

Course content

  1. How to Quantify Stylistic and Formational Aspects of Play in Football (1h 47min)
  2. Show Me, Don’t Tell Me: If a Picture Is Worth a Thousand Words, What Is Data Viz & Video Telestration Worth? (1h 13min)
  3. Context is King When Translating Match Information to the Coach (1h 20min)
  4. Translating Match Demands into Valuable Training and Testing Modes: Importance of Cultivating Context (1h 33min)
  5. Performance Testing the Elite Player: Considerations and Application (1h 14 min)

Instructor: Paul Bradley


Meet Paul Bradley

Dr Paul Bradley is a world leading authority on match analysis. He is the author of the unique book ‘Football Decoded’, which was released on Amazon in 2020. He is currently a Football Science Consultant for elite teams, national governing bodies and technology companies. He typically conducts translational work within an elite football setting that bridges the gap between cutting edge research and professional practice (e.g. not just research for research sake but work that adds value to the applied setting).

One area he has pioneered recently is the contextualisation of match and training data and he is currently working with many elite organisations in this regard. He has 15+ years of experience teaching football analytical topics at top Universities in the UK and has published >80 papers and has >5300 citations in the science & football area.


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Buy two levels = Save £20

Buy three levels = Save £40